4id Announced Best Technological Gift For Father's Day On NBC's TODAY Show - WTNZ FOX 43 Knoxville, TN

4id Announced Best Technological Gift For Father's Day On NBC's TODAY Show

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Recently Launched Fitness Accessory Appeared on National Morning Show as The Premier Fitness Technology Product for Dads

NEW YORK, June 9, 2014 /PRNewswire/ -- 4id, the premier line of fitness accessories advancing the safety and comfort of athletes and everyday active people alike, announced that their popular PowerSpurz product appeared this morning on NBC's national morning news program TODAY Show as the leading technological and fitness product for Father's Day.

The popular 4id product PowerSpurz was featured in "The Gadget Guy" segment with on-air expert Steve Greenberg alongside other top fitness and technological products. The PowerSpurz product features a lightweight heel spur with unique LED lighting and slides easily onto the back of each shoe for optimal comfort and safety during an early morning or nighttime workout. Greenberg demonstrated the ease and efficiency of the PowerSpurz on-air.  

"We're thrilled that 4id products are positioned among the top gifts for active fathers this Father's Day," states Rodger Bailey, 4id company spokesman. "The unique safety features fused with the exciting light settings are sure to encourage people to be safe and seen while achieving their fitness and health goals."

The 4id PowerSpurz are now available online at www.4id.com and retail for $19.95. To learn more or browse additional 4id products please visit www.4id.com.


About the 4id Company
4id seeks to advance the safety and comfort of everyday active people from weekend warriors to full-time athletes while inspiring them to achieve their goals. 4id is both a celebration of every unique individual and an acknowledgement of one's personal safety. We offer a range of sports identification and LED safety products to keep you not only confident, but motivated. We encourage athletes to be fearless, not nameless.

Media Contact:
Jessica Moschella
5W Public Relations

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